Market Size, Growth & Valuation (2024-30)
Water Purifier Market size is estimated to grow at a CAGR of around 10.8% during the forecast period, i.e., 2024–30.
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Water Purifiers Market Structure – Segmentation & Geography
By Type
- Point-of-use Filters- Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Under the Counter Filters- Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Counter Top Filters- Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Pitcher Filters- Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Faucet-mounted Filters- Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Others (Wall Mounted Filters, Shower Filter, etc.) - Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Point-of-entry Filters- Market Size & Forecast 2019-2030, Thousand Units & USD Million
By Technology
- Reverse Osmosis (RO) - Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Ultraviolet (UV) - Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Gravity Based- Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Others (Ultrafiltration (UF), RO+UV+UF, etc.) - Market Size & Forecast 2019-2030, Thousand Units & USD Million
The demand for reverse osmosis (RO) water purifiers is surging, driven by an increased awareness of water contamination and the desire for comprehensive purification solutions.
By End User
- Residential- Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Commercial- Market Size & Forecast 2019-2030, Thousand Units & USD Million
The residential segment has dominated the Global Water Purifier Market over the past few years.
By Portability
- Non Portable- Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Portable- Market Size & Forecast 2019-2030, Thousand Units & USD Million
By Capacity
- 5 L- 8 L- Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Above 8 L- Market Size & Forecast 2019-2030, Thousand Units & USD Million
By Sales Channel
- Direct Sales- Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Online- Market Size & Forecast 2019-2030, Thousand Units & USD Million
- Retail- Market Size & Forecast 2019-2030, Thousand Units & USD Million
By Region
- North America
- South America
- Europe
- The Middle East & Africa
- Asia-Pacific.
Asia-Pacific holds a major share of the Global Water Purifier Market.
Key Growth Trends (2024-2030)
Rising Demand for Slimmer Product Profiles Due to Shrinking Home Spaces – In developing countries such as Brazil, India, Australia, etc., the combination of rising property prices and a significant influx of people moving from rural to urban areas has led to a notable decrease in available living space. As individuals and families find themselves residing in smaller homes and apartments, there is a growing challenge in managing limited counter and storage space, especially for household appliances. The implications of this space constraint are driving individuals to adopt products that not only serve their functional purposes but also contribute to optimizing the available space.
Consumers are increasingly looking for appliances that are not only efficient but also compact, helping to alleviate clutter and make the most of the limited space. In response to this trend, there is a growing demand for smaller and slimmer water purifiers that could seamlessly fit into cramped kitchen spaces. Also, companies such as Coway Bosch Thermotechnology, etc., recognize this need and have developed product lines specifically tailored to address the spatial challenges faced by consumers across the globe. For instance,
- In 2023, Eureka Forbes introduced the Aquaguard Slim Glass UV Bar Inline Water Purifier.
Moreover, the growing inclination toward a modern lifestyle, characterized by busy schedules and a preference for urban living, often involves smaller living spaces. Consumers, particularly in urban areas, are more inclined to choose products that align with their compact and convenient living arrangements. This would further boost the demand for slimmer water purifiers during the forecast period.
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Research Methodology
MarkNtel Advisors employs a thorough and iterative research methodology to enhance accuracy in market estimates. Our process combines bottom-up and top-down approaches, focusing on data triangulation for validation. It includes defining research objectives, selecting representative samples, and collecting data through surveys and interviews. Post-collection, we analyze and validate the data using statistical tools, ensuring reliability. Finally, we forecast market trends through predictive modeling, compiling our insights into detailed reports with charts and strategic recommendations for informed decision-making.
Competitive Analysis Framework
The Water Purifiers industry is moderately fragmented, with key players focusing on technological advancements and strategic partnerships. A detailed competitive analysis helps businesses benchmark against industry leaders and identify growth opportunities.
Leading Water Purifiers Companies are:
- Kent RO System Ltd.
- O. Smith Corporation (Aquasana Inc.)
- Eureka Forbes Limited
- Panasonic Corporation
- LG Electronics
- Veolia Water Technologies & Solutions
- Unilever Plc
- Kinetico Inc.
- Aquatech International LLC
- GE Appliances
- Whirlpool Corporation
- Pentair Plc
- EcoWater Systems LLC.
- 3M Company
- Amway Corp.
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Key Questions Answered in This Report:
- What is the current market size of Water Purifiers, and what growth rate is projected by 2030?
- Which key trends are driving Water Purifiers market expansion in the next five years?
- How does market segmentation impact industry dynamics?
- Which geographic regions offer the highest growth potential?
- What are the primary challenges hindering Water Purifiers industry growth?
- How do regulatory policies influence market development?
- What are the latest technological advancements impacting the sector?
- Who are the leading Water Purifiers companies, and what are their market shares?
- What strategies are top competitors adopting to maintain dominance?
- What are the emerging niche segments with high growth potential?
- How do macroeconomic factors affect market performance?
- What are the investment opportunities for new entrants?
- How does pricing strategy vary across different market segments?
- What are the future innovation trends expected in this industry?
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